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The Côte d'Azur was one of the first resort areas in the world.

It began as a health resort for ailing British tourists at the end of the 18th century.  With the arrival of the railroad in the mid-19th century, it became the playground and vacation spot of British, Russian, and other aristocrats, such as Queen Victoria and King Edward VII, when he was Prince of Wales.  In the first half of the 20th century it was frequented by artists and writers such as Pablo Picasso, Henri Matisse, Edith Wharton and Somerset Maugham, as well as wealthy Americans and Europeans.  After World War II it became a popular destination for mass tourism and conventions, as well as a summer home and meeting place for celebrities from Brigitte Bardot to Elton John.

The Côte d'Azur, often known in English as the French Riviera, is the Mediterranean coastline of the southeastern corner of France, extending from Menton near the Italian border on the east to either Hyères or Cassis in the west.

The Cannes Film Festival (French: le Festival de Cannes), founded in 1946, is one of the world's oldest, most influential and prestigious film festivals alongside Venice and Berlin. The private festival is held annually (usually in the month of May) at the Palais des Festivals et des Congrès, in the resort town of Cannes, in the south of France.

The 64th Annual Cannes Film Festival will take place in May 2011.

Palais des Festivals - Cannes

The French Riviera

Setting the Scene...